Traditum Branding by Bluestone98

Traditum

The future of traditional Private Equity

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The Project

Traditum was created in 2019 by two high-net-worth families. After looking for a more personal, bespoke, tax-efficient private equity fund in which to invest, their founders could not find anything that met their standards and reflected their values, so set upon the idea of creating their own.

Deliverables

Rebrand / Brand Collateral / Website Design & Build / Hosting / Copywriting / Tone of Voice / Photography / Video / Print / Investor Deal Packs /

Artboard 1 copy 2@2x-100

Sitemap and Page Architecture

Planning and developing improved navigation, starting with the client sitemap. All based around improved SEO performance, efficient indexing, and overall ease of navigation for their users.

Artboard 1 copy@2x-100

Website Mapping / Wireframing & Prototyping

Development and design phase support for Traditums evolving proposition in their Family Office / Investment and Private Equity sectors. We aid Traditum in ongoing user journey planning, website wireframing and prototyping. Additional page structures and functionality to allow their digital presence to constantly adapt.

Artboard 1 copy 6@2x-100

Online & Offline Brochureware

Designing a series of bespoke printed collateral to explain Traditums propositions across their main sectors. Including infographic design to visualise their unique offering.

Artboard 1 copy 6@2x-100

Service visulisation & articulation

Bespoke infographic design and animation to help summarise their unique client offering.

Traditum-03-min

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