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Independent since 1998
Web design in Harrogate. Built to last.
Bluestone98 is an independent web design and development agency based in Harrogate, helping ambitious organisations across Yorkshire, the North of England and throughout the UK create stronger brands and better digital experiences.
From our Harrogate studio we bring strategy, design and engineering together to create distinctive WordPress, Shopify and bespoke websites that are clear, fast and built around real business goals.
- Harrogate studio 5 Victoria Avenue, Harrogate, North Yorkshire, HG1 1EQ
- Phone 01423 228 150
Why Bluestone98
Web design for ambitious businesses in Harrogate and beyond.
We have been based in Harrogate since 1998, building websites and brands for organisations across North Yorkshire and the UK. We are close to Leeds and York, with strong connections to Manchester, Newcastle and Birmingham, and wherever you are, you work directly with an experienced team from strategy through to launch and beyond.
We design and build websites that give organisations greater clarity, credibility and room to grow. Every project begins with the commercial reality: who you need to reach, what they need to understand and what the website needs to achieve. The result is not a template, but a considered platform that communicates your value, makes complex choices feel straightforward and helps the right people take the next step.
What we do
Website design and development services in Harrogate.
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Bespoke website design
Distinctive websites created around your organisation, audience and goals. No off-the-shelf themes, no unnecessary complexity.
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WordPress design and development
Flexible, secure WordPress builds that give your team control while supporting content, search visibility and growth.
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Shopify and ecommerce
Considered online stores that bring brand and commerce together, built for conversion, repeat purchase and scale.
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UX and UI design
Journeys and interfaces shaped by how people actually browse, compare, decide and act, across every screen size.
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Brand and content
Identity, tone, copy, photography and film, for when the story needs sharpening as well as the website.
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Ongoing support
Launch is a beginning, not a handover. We host, maintain and keep improving the website as your business changes.
How we work
Strategy. Design. Build.
Every Bluestone98 project moves through three connected stages. Each one sets up the next, keeping the work focused and making sure every decision earns its place.
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Strategy
We begin by understanding your organisation, audiences, market and ambitions, then define what the website must do, shape its structure and set a clear roadmap before design begins.
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Design
We turn that thinking into a distinctive and intuitive experience. Brand, content, journeys and interface design work together, so the website feels effortless and unmistakably yours.
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Build
Our developers build for performance, security and straightforward management. We test carefully, launch properly and stay available as the website evolves.
Our experience
Harrogate roots. National reach.
Our Harrogate studio has been at the heart of Bluestone98 since 1998. It gives local and regional clients a team close at hand, supported by the shared experience of our Edinburgh and London studios.
Over that time we have worked with some of Yorkshire’s most recognisable names and its most respected specialists, from Harrogate Spring Water, Morrisons and Econ Engineering to international experts in utilities, technical textiles, logistics, recruitment and consumer brands.
The sectors differ, but the challenge is often the same: understand what makes an organisation distinctive, communicate it clearly, and build a digital experience worthy of its reputation.
Talk to our Harrogate teamCloser to home, our clients include organisations that help define Harrogate and North Yorkshire across property, law, architecture, manufacturing, food, retail, healthcare and heritage.
- Harrogate Spring Water
- Morrisons
- Danone
- Econ Engineering
- Harringtons Pet Food
- Arville
- UK Forks
- NM Group
- Verity Frearson
- Seven Architecture
- GH Brooks
- Clarity Arts
- Raworths
- Traditum
- Atlas Consultancy Group
- Myton Food Group
- Bespoke Defenders
- Canal Toys
- The Harrogate Vet
- Thirsk Racecourse
- Viamaster
The long view
Relationships built to last.
The strongest measure of our work is what happens after launch.
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15 years
Harrogate Spring Water, Morrisons and GH Brooks
Three of our longest relationships, spanning brand, ecommerce, content and continuous improvement as each business has grown.
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12 years
Verity Frearson
An award-winning Harrogate agency serving the local property market since 1921, supported through successive generations of its website.
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10 years
Seven Architecture, Myton Food Group and Clarity Arts
Architecture, food manufacturing and bespoke furniture: different sectors, the same steady working relationship.
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8 years
Viamaster, Bespoke Defenders and Oasis Human Relations
Logistics, specialist automotive and human development, each supported well beyond the original brief.
Longevity is not something we take for granted. It comes from listening carefully, giving honest advice and being there when the next challenge appears. These are not one-off projects. They are working relationships built on trust, continuity and results.
In their words
What our Yorkshire clients say.
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Supporting growth into the UK’s number one water brand
For over 15 years, Bluestone98 have always been a pleasure to work with. The team go above and beyond to deliver a great service and amazing creative, design and digital solutions that always surpass the brief and have supported our growth to become the UK’s number one water brand.
James Cain
CEO, Harrogate Water Brands
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A digital presence transformed
It has been a pleasure working with Bluestone98. The entire process, from ideation through to completion, has been superb. We are delighted with our new website, which has transformed our digital presence. I have worked with many digital agencies around the world and they have been one of the best and easiest to work with.
Andy Wheatley
Chief Marketing Officer, Arville Textiles
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A smooth process and top-class support
This was our first time working with Bluestone98 and it certainly won’t be our last. From start to finish it was a really smooth process and the support we have received has been nothing but top class. A great business full of talented designers. We love our new website and have had so many compliments.
Yorvale Ice Cream
Family-run Yorkshire ice cream maker
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Creativity that stands out in the industry
The team at Bluestone98 are a joy to work with and we are very happy with our new website. From the beginning they brought creativity, professionalism and out-of-the-box thinking, delivering a stunning website that stands out in our industry and translates our brand and service perfectly.
Jonny Hughes
Marketing Manager, UK Forks
Why us
Why choose Bluestone98?
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Independent since 1998
Twenty-eight years of experience brings perspective. We know how to ask the right questions, avoid expensive wrong turns and build work that holds up beyond launch day.
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A genuine Harrogate presence
Our Harrogate studio is not a virtual address or a location created for search. It is the established home of an experienced team with decades of relationships across Yorkshire and the wider UK.
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One connected team
Strategy, branding, content, UX, design and development work together. You are not left coordinating separate suppliers or translating the brief between them.
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Senior people stay involved
You work with experienced practitioners throughout, with clear communication, honest advice and direct access to the people doing the work.
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Creative and commercially grounded
Beautiful work matters, but it has a job to do. We connect creative craft to clearer journeys, stronger enquiries, better sales and long-term business value.
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Built for the long term
We create flexible platforms rather than short-lived fixes, then provide hosting, support and continuous improvement when you need it.
- 28 years established
- 40+ industry awards
- 7,500+ organisations supported
- 93% client retention
Findable, and worth finding
Built for people. Ready for Google and AI search.
A strong website has to do more than rank for a phrase. It needs to provide useful answers, demonstrate genuine experience and make it easy for someone to decide whether you are right for them.
We build that thinking into every project through:
- Clear page structures and navigation
- Fast, responsive and accessible development
- Content organised around real audience needs
- Technical SEO and clean indexation
- Structured data where it adds meaning
- Evidence through project work, results and client voices
- Analytics and conversion tracking
That gives Google and emerging AI search platforms clearer signals about who you are and what you do. More importantly, it gives potential clients the confidence to act.
Frequently asked questions.
The questions we’re asked most, answered. Still curious about something?
Start a projectA web design agency plans, designs, builds and supports websites around an organisation’s goals and audiences. At Bluestone98 this can include strategy, branding, content, UX and UI design, WordPress or Shopify development, ecommerce, SEO, hosting and ongoing support.
Our Harrogate studio is at 5 Victoria Avenue, Harrogate, North Yorkshire, HG1 1EQ. Call us on 01423 228 150. We work with organisations throughout Yorkshire and across the UK, supported by specialists in our Harrogate, Edinburgh and London studios.
Yes. From Harrogate we work with organisations across Leeds, York, Manchester, Newcastle and Birmingham, as well as clients throughout the UK and internationally. Our process works well in person, remotely, or as a blend of both.
We design and develop bespoke WordPress and Shopify websites, as well as tailored digital platforms where a project requires them. We recommend the technology that best fits your content, integrations, commercial needs and plans for growth.
Yes. Bluestone98 is a brand, digital and technology studio. We can refine an existing identity or create a new brand, including strategy, visual identity, tone of voice, copywriting, photography and film.
Yes. Search visibility is considered throughout strategy, content, design and development. We build strong technical foundations, clear site structures, useful content and structured data where appropriate.
Our work spans food and drink, retail, ecommerce, manufacturing, agriculture, veterinary, pet food, pet care, engineering, infrastructure, property, professional services, finance, healthcare, architecture, logistics and membership organisations. We combine relevant sector understanding with an outside perspective.
The investment depends on the scale of the website, content, functionality, integrations and level of brand work required. Once we understand the project we provide a clear scope, cost and programme, with no ambiguity about what is included.
Yes. We provide secure hosting, maintenance, updates and ongoing optimisation, giving you one dependable team as the website and the business evolve.
Start a conversation
Let’s build something made to last.
Planning a new website, an ecommerce platform or a wider brand change in Harrogate, Yorkshire or elsewhere in the UK? We would like to hear it.